OUR MISSION
Common Ground aims to bring people together by revealing the truths that we share. We hold space and ask questions that allow our subjects to be complex, nuanced, and fully human. It's in this space that stories of common ground are found.
WHAT WE DO
We bring our mission to life through:
• DOCUMENTARIES: Stories about people, place, and what connects us.
• BRANDED MEDIA: Storytelling for organizations whose values align.
• COMMUNITY STORIES: Made with and for the people of our community.
HOW WE WORK
Common Ground is a collective. For each project, we bring together the filmmakers, photographers, and creative professionals best suited to tell that story— from a small team to a full production.
We're selective about the work we take on, and our creative process is collaborative. From our first conversation to final deliverable, we work as partners with our clients, community members, and most importantly, with the people whose stories we tell.
OUR COMMUNITY
Our work goes beyond the projects we produce. Through education, social gatherings, and support for community storytelling, we aim to foster a creative community where we live, work and play, on the unceded and ancestral lands of the Sinixt, Secwépemc, Ktunaxa, and Syilx Okanagan Peoples, in the mountains of British Columbia.
© 2026 Common Ground Media
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Founded by Cameron Russell